Category Culture and Tradition

Learn onsen etiquette in Nozawa Onsen, including tattoo acceptance, the 13 public sotoyu, donation baths, washing rules, and local customs.

An in-depth look at the Dosojin Fire Festival in Nozawa Onsen. Preparation, training, log processions, and the tradition behind January 15.

Discover how Nozawa Onsen became one of Japan’s most remarkable ski villages, producing an extraordinary number of Olympic athletes per capita.